4
LVMH AT A GLANCE
THE VA LUES OF A DEEPLY COMMITTED GROUP
BEING CREATIVE AND INNOVATIVE
Creativity and innovation are part of LVMH s DNA; throughout the years,
they have been the keys to our Maisons success and the basis of their solid
reputations. These fundamental values of creativity and innovation are pursued
in tandem by our Group s Maisons as they focus on achieving the ideal balance
between continually renewing their offer while resolutely looking to the future,
always respecting their unique heritage.
DELIVERING EXCELLENCE
Within the Group, quality can never be compromised. Because the Maisons
embody everything that is most noble and accomplished in the world of
fine craftsmanship, they pay extremely close attention to detail and strive for
perfection: from products to services, it is in this quest for excellence that the
Group differentiates itself.
CULTIVATING AN ENTREPRENEURIAL SPIRIT
The Group s agile, decentralized structure fosters efficiency and responsiveness.
It encourages individuals to take initiative by giving everyone a significant level
of responsibility. The entrepreneurial spirit promoted by the Group makes risk-
taking easier and encourages perseverance. It requires a pragmatic approach
and the ability to motivate staff to achieve ambitious goals.
TAKING ACTION TO MAKE A DIFFERENCE
Every action taken by the Group and its employees reflects our commitment
to ethics, corporate social responsibility and respect for the environment. They
drive our Maisons performance and ensure their longevity. Firmly convinced
that truly desirable products can only come from sustainable businesses, we
are committed to ensuring that our products and the way they are made have
a positive impact on our entire ecosystem and the places we operate, and that
our Group is actively working to build a better future.