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Exide has a number of national and international brands that have served generations of customers. These are instantly recognised in local markets, with a reputation for quality and performance. It makes good commercial sense to build upon names that are respected and trusted. Confidence in quality is a very decisive factor in influencing choice.

The power of brands can never be underestimated. From trade counter shelves to the quality of components fitted in customers cars, people feel more certain of a product that is instantly identifiable.

THE POWER OF EXIDE S BRANDS

KEEPING THE EXIDE BRAND IN FRONT OF MILLIONS OF MOTORSPORT FANS ACROSS EUROPE

FAMOUS BATTERY BRAND HERITAGE

EST. 1900 EST. 1890 EST. 1891 EST. 1910 EST. 1949EST. 1938