Marketing campaigns Worldwide Online advertising campaigns (display banners, ads on search engines, visibility on metasearch sites and affiliated partners) to promote our brands, offers and destinations.

According to regional needs and customer profiles, campaigns are run throughout the year to reach new customers. Dedicated newsletters, e-mailshots and e-cards also impact customer choice.

Different channels are used, optimised to the targeted client preferences and adapted to the offer through specialist websites, press or social media. Monthly newsletters or ecards are produced for the Luxury Online Travel Agents, Leisure Agents and M&E Professionals to keep them informed, with worldwide content on trends and innovation about hotels, as well as specific offers to drive new business opportunities.

Promotion campaigns on worldwide basis

38 million ¤

Targeted emailing campaigns

30 million

+1 billion personalized emails

Press A worldwide presence on specialist and/or general newspapers, magazines or websites.

88