SECTOR SOLUTIONS

Capgemini helps carmakers develop new driver services The 2014 edition of our Cars Online- Generation Connected study (see page 40) shows that drivers now care more about onboard features than performance. With this in mind, Capgemini is working on connected vehicle pilot projects with several lead- ing carmakers, including two major European automotive companies.

The objective is to use vehicle telem- etry to design new personalized ser- vices, including navigation-based ser- vices and emergency assistance. Our approach is two-fold: use on-board telematics to retrieve real-time vehi- cle data, and develop technology solutions that enable manufacturers to combine this data with external sources, such as customer references and maintenance records. The next step is to take the information collected and develop new services for tomorrow s customers, for example in maintenance, extended warranty or corporate fleet management.

The expertise we have acquired in our pilot projects has also resulted in our first product designed specifi- cally for the automotive sector. Called AutomotiveConnect and launched in early 2015, it aggregates the data generated by vehicles and drivers with other information available through big data. The goal is to provide manufac- turers and dealers with a much finer understanding of the needs of their customers.

CLIENT STORY

The city of Oslo takes up the challenge of protecting young pedestrians

Young pedestrians are the most exposed road users. To be effective, city reg- ulations need to focus on the areas where they are most at risk. To identify them, the city of Oslo, Norway, called on Capgemini. The mission was to obtain reliable data on the routes children take to school and get their input. The solu- tion was to design and develop a mobile application with a simple and intuitive interface for children aged 8 to 12 years, on which they could also record their feedback. This included providing infor- mation on dangerous intersections and other traffic problems. The team in charge of the project talked to young pedestri- ans to understand what they expected from mobile applications. Pupils from two schools in Oslo successfully tested a first prototype, based on Apple iOS. The application is now being deployed to 43,000 primary school pupils. The collaborative approach and Capgemini s rapid prototyping enabled the delivery of an iOS prototype in just two weeks, says Vibeke F. Rørhol-Bymiljøetaten, project manager at the city s urban environment agency. Primary school children had no problem using it, proof that the interface was easy to use.

65 % of companies agree that they risk becoming irrelevant and/or uncompetitive if they do not embrace big data. Source: Big & Fast Data study: The Rise of Insight-Driven Business, of Capgemini and EMC, March 2015.

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COMPETITIVENESS + INNOVATION