Since 2020, we’ve been collaborating with La Factry, the

school of creative sciences, in Montreal. This partnership

takes several forms including cocreation workshops as

well as creativity and change management training for our

teams and partners Our AXLAB research and development

team set up its operations at La Factry in 2021 which gives

us the opportunity to exchange and share our knowledge

with students

In 2022 we took this collaboration to another level through

the Pause youth program Over a 12week period this pro

gram works with the next creative generation to f ind new

solutions to todays problems For example we challenged

the 17 participants to f ind concrete recovery options for a

projects residual materials The ideas that were generated

illustrate that by collaborating and integrating diverse per

spectives in our ways of doing things we can f ind innova

tive solutions to the challenges of the circular economy

These young people come from diverse academic and

professional backgrounds and are pursuing an educational

path based on creativity We plan to repeat this experience

with new challenges that continue to be rooted in the real

ities of our projects and are inspiring for students

Integrative project with La Factry