2017 INTEGRATED REPORT
Working with the Institute of Responsible Capitalism, Engie, Michelin and SUEZ surveyed the French population about the roles and priority stakes of business in the coming years.
In your opinion, what is the purpose of a company?
THE ROLE OF BUSINESS ACCORDING TO PUBLIC OPINION
What do you think will be the most important challenges in the coming years?
TREND 04
CITIZEN PARTICIPATION
CSR
CHANGING CONSUMPTION HABITS
(VOLUME VS VALUE)
ATTRACTIVENESS OF A COMMITTED
COMPANY
PRESSURE ON CORPORATE RESPONSIBILITY
THROUGHOUT THE VALUE CHAIN
POPULIST AND PROTECTIONIST
MOVEMENTS
The Materiality Observatory Quantitative survey conducted in France amongst a representative sample of the French population (1,045 respondents) aged 18 and over. The sample was made up using the quota method based on sex, region, age and socio-professional category. The sample was questioned electronically between 22 and 24 January 2018.
To generate positive effects for all its stakeholders
To first of all generate profits for its shareholders
Strongly agree and agree
Neither agree nor disagree
Disagree and strongly disagree
Strongly agree and agree
Neither agree nor disagreed
Disagree and strongly disagree
81%
53%
16%
25%
3%
22%
1. Air quality
2. Human rights
3. Universal health
4. Climate change
5. Inclusion and job creation
+
+
56%
55%
54%
54%
50%
16
Opportunities
Risks arising from public expectations, defined by SUEZ