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LVMH

2 0 1 9 S o c i a l R e s p o n s i b i l i t y R e p o r t

29

2020 CRUISE COLLECTION: DIOR CELEBRATES AFRICAN FASHION

In May 2019, Marrakesh hosted the Dior

2020 Cruise show, inspired by the wealth of

African culture. Experts such as Uniwax, one of

the few manufacturers of this rich and complex

fabric remaining in Africa (Abidjan, Côte d Ivoire),

helped weave the Dior touch into the textiles.

Grace Wales Bonner, winner of the 2016 LVMH

Prize, and African-American painter Mickalene

Thomas contributed their visions to the collection,

a celebration of cultural plurality. The African

designer Pathé Ouédraogo, known as Pathé O,

designed a shirt exclusively for the show in tribute

to Nelson Mandela.

AN INCLUSIVE VISION OF BEAUTY

With a range of products designed for all skin

types and tones, Fenty Beauty is redefi ning

the rules of makeup. Launched by Rihanna in

partnership with the KENDO group, the brand is

available through Sephora and was developed

with the clear intention that absolutely no one was

to be excluded.

INCLUSION INDEX: RECOGNIZING STANDOUT INITIATIVES

As part of the events organized to celebrate women s

rights at LVMH, a number of initiatives, identifi ed through the Inclusion Index, were recognized with awards presented

by Chantal Gaemperle. They included Christian Dior Couture

for Women@Dior USA, LVMH Italy/Loro Piana for EllesVMH On Tour , LVMH Japan for Family Concierge Service , LVMH for SHERO and Une Journée pour Soi , Sephora Poland for Fur Tech Future Program and Hennessy for its Vignobles au féminin program.

The Inclusion Index is designed to stimulate diversity

throughout the Group by recognizing, measuring and

celebrating year after year the initiatives implemented by

the Maisons in this area. In 2019, 135 initiatives to promote gender equality were in place, representing an

85% increase from the previous year. Throughout the world, 18,000 employees were involved across all the Group s business segments. In 2018, awards were presented to

Hennessy for Vignobles au féminin , Christian Dior Couture for Women@Dior and Loro Piana for EllesVMH on Stage . Also recognized were Fashion Group UK for Maternity Mentoring , Benefi t Cosmetics for Bold is Beautiful, Sephora for Classes for Confi dence and Starboard Cruise Services for its workshop organized for the event.

In 2019, the Index added initiatives related to the inclusion of

LGBTI people to its scope, identifying 20 initiatives in this area

and directly engaging more than 12,600 of our talents in our

various LGBTI activities across the globe.

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