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LVMH

2 0 1 9 S o c i a l R e s p o n s i b i l i t y R e p o r t

58

P L AY I N G A N A C T I V E R O L E I N T H E C O M M U N I T I E S I N W H I C H LV M H O P E R AT E S

IN 2019, THE MAISONS OF THE LVMH GROUP ONCE AGAIN DEMONSTRATED

THE SPECIAL RELATIONSHIP THEY HAVE FORGED WITH THE COMMUNITIES

IN WHICH THEY ARE BASED THROUGHOUT THE WORLD, INJECTING

GROWTH, INNOVATION AND EMPLOYMENT.

As a leading company in the global economy, LVMH feels a

strong sense of responsibility towards the regions in which

it operates. That is why, the Group maintains close relations

with its stakeholders in every country in which it is present

and is committed to creating jobs locally, preserving unique

savoir-faire and creating or reviving vocations. LVMH also

helps to boost the appeal of regional economies and tourism

industries by placing orders to support a network of small

and medium-sized enterprises championing excellence

and preserving or fostering a rich cultural heritage. This

involvement in the regions responds to the demand for local

community spirit.

In addition to numerous initiatives, 2019 saw the inauguration

of a Louis Vuitton workshop in Beaulieu-sur-Layon, which

was built by local companies based in the Pays de la Loire

region and is fully integrated into its surroundings. Outside

France, the Louis Vuitton Maison inaugurated a new store

in Seoul. The curved glass structure, designed by Frank

Gehry, was inspired by the Hwaseong Fortress, an iconic

building in South Korean culture and heritage, and echoes

the architecture of the Fondation Louis Vuitton. In 2019, the

Fondation celebrated artistic engagement by focusing on

two major modernist figures from the 20th century: Samuel Courtauld and Charlotte Perriand. This innovative program,

blending disciplines and eras, attracted over a million visitors.

RESTORING HISTORICAL HERITAGE

For French and world heritage, 2019 will be remembered

first and foremost as the year of the fire that devastated Notre-Dame de Paris Cathedral in the spring. LVMH,

spurred by its Chairman, Bernard Arnault, offered a forceful

response (see p. 16), pledging to help save the monument

and ensure the long restoration process is followed through

to completion.

6,000 m 2 surface area

125 employees, including 94 leathercraft specialists

24 Louis Vuitton workshops throughout the world, including 16 in France

THE NEW LOUIS VUITTON WORKSHOP AT BEAULIEU-SUR-LAYON IN FIGURES

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