For over 160 years, heritage, fine craftsmanship and innovation have been Louis Vuitton s core values and hallmark. This unique approach is behind the Capucines a timeless, ingenious bag that is instantly recognizable by its minimalist shape and sophisticated attention to detail. Lensed by photographer Steven Meisel, French actress Léa Seydoux is the iconic bag s current ambassador in a campaign that illustrates the intimate relationship between a woman and her handbag. The Capucines bag

named after Rue Neuve-des- Capucines, where Louis Vuitton opened his first store in 1854 is a symbol of contemporary femininity, with its equally exacting standards of elegance, functionality and versatility. Thoughtfully and ingeniously designed, this beautiful bag is assembled in over one hundred steps and is a pure product of Louis Vuitton s traditional expertise. A marvel of technical skill, inventiveness and excellent craftsmanship, the Capucines has the status of a modern classic.

L O U I S V U I T T O N

The Capucines bag: A sy mbol of moder n fem in in ity