Artisan of

all Victories

LVMH: Premium partner of the Paris 2024

Olympic and Paralympic Games.

LVMH and its Maisons rose to the challenge of Paris

2024 with passion, elevating the biggest sporting

event the City of Light has ever seen and celebrat-

ing French talent on the global stage. For the first

time, a luxury group partnered with the Olympic and

Paralympic Games, where LVMH was the “Artisan

of all Victories”, ensuring that in addition to the

achievements of the athletes, these were the most

creative games in history. Together, athletes and

craftspeople strove for excellence side by side,

driven by this unprecedented creative partnership.

Thanks to their dedication, LVMH and its Maisons

helped to make the Paris 2024 Olympic and

Paralympic Games an unforgettable time for France

and the whole world. Chaumet designed the medals;

Louis Vuitton crafted the medal trunks and torch

trunks, as well as the medal trays for the Victory

Ceremony; Berluti outfitted Team France for the

Opening Ceremonies; Dior dressed major perform-

ers, including Céline Dion; Moët Hennessy supplied

its high-quality products as part of hospitality pro-

grams; and Sephora was a partner of the Olympic

and Paralympic Torch Relay. Alongside them, French

athletes in the LVMH family – Louis Vuitton ambas-

sadors Léon Marchand, Antoine Dupont, Enzo Lefort

and Timothée Adolphe, and Dior ambassadors Mélanie

de Jesus dos Santos, Pauline Déroulède and Marie

Patouillet – proudly represented France and the core

values of our Maisons. At La Maison LVMH, the

Champions Park and Club France, LVMH celebrated

their victories. All of the Group’s employees also

worked to make the Paris 2024 Games a success.

Some of them even had the chance to participate

as Olympic and Paralympic torchbearers during the

Torch Relay. LVMH’s partnership with the Paris 2024

Olympic and Paralympic Games was a unique

success in the Group’s history, showcasing its

craftsmanship on the international stage as never

before, and driven, as ever, by its ambition: The Art

of Crafting Dreams.

Official awards ceremony for Team Frances medalwinning athletes under the Arc de Triomphe in Paris at the Champions Parade