trol over distribution and its exceptional creative
imagination: a source of perpetual renewal and inno-
vation. Building on its strong ties with art and artists
throughout its history, the Maison now features a
compelling cultural dimension. Ever since its first
show, dubbed “New Look” by the press, Christian Dior
has continued to redefine fashion as it has become an
icon of French luxury throughout the world. Monsieur
Dior’s unique vision and values of elegance are con-
veyed today with bold inventiveness throughout all
of the Maison’s products. By striking the right bal-
ance between new releases and iconic lines, these
two Maisons continue to dazzle and surprise their
customers, making their boutiques ever more inspiring,
as illustrated by the reopening of Dior’s legendary
30 Montaigne location following its redesign in 2022,
and the opening of the new Louis Vuitton store in
New York at the end of 2024, offering an immersive
experience in the Maison’s universe.
Louis Vuitton’s global preeminence, Christian Dior’s
exceptional development, the growth of a collection
of unique brands whose success is consolidated year
after year without coming at the cost of their identity,
and its active support for young designers make LVMH
a key player in the fashion and leather goods industry.
Inspired designers
Working with the best designers, while respecting the
spirit of each brand, is one of our strategic priorities.
Our creative directors promote the Maisons’ distinctive
identities, and are the artisans of their creative excel-
lence and their desirability.
Balance between iconic products and
innovation
Rooted in the world and art of travel since 1854, Louis
Vuitton’s success has been built on the flawless
execution of its trunk-making expertise, its full con-
Major strategic
priorities
— Continue to develop Louis Vuitton,
blending the timeless and the modern,
while preserving unmatched quality
standards and an exclusive distribution
channel, which is unique worldwide
— Continued creative momentum at Dior
— Build on the success of the other Maisons,
in particular Celine, Loro Piana, Loewe
and Fendi
A unique assembly of
creative talent
GOOD RESILIENCE
€41,060m
2024 REVENUE
€15,230m
2024 PROFIT FROM
RECURRING OPERATIONS
€2,150m
2024 OPERATING
INVESTMENTS
2024 REVENUE BY REGION
7%
France
12
Japan
9%
Other markets
36
Asia excl Japan
19%
Europe excl France
17
United States
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