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Redesigned flagship on the Champs-Élysées

2023 STORIES

SEPHORA

After several months of renovation ahead of the Olympic

and Paralympic Games, for which Sephora is an official

partner of the Torch Relay the Maisons Paris flagship at

7072 Avenue des ChampsÉlysées has reopened offering

customers an entirely reinvented shopping experience

A diverse range of products grouped by theme fragrances

skincare makeup haircare services and more bring toge

ther the very best in prestige beauty brands from timeless

icons to trendy innovative labels showcasing Sephoras

expertise as a curator In the stores first major renovation

since it was opened in 1996 and reflecting Sephoras

sustainable development strategy, aimed at reducing the

energy consumption of its sales floor area by 50%, the new

design incorporates the latest LED technology and uses

fewer screens while a large bright transparent sliding door

at the entrance helps reduce heat loss Featuring signature

elements of Parisian architecture the new store uses mate

rials like stone paving slabs and 19thcenturyinspired

metal components to create a unique atmosphere In a nod

to its iconic address a 26meterwide central aisle runs

through the store with at its center a monumental beauty

hub its very own Arc de Triomphe of beauty