The world’s leading

luxury goods group

A unique operating model

built on six pillars

1

Decentralized

organization

Our structure and operating principles ensure

that our Maisons are both autonomous and

responsive. This allows us to be extremely close

to our customers, to ensure that rapid, effective

and appropriate decisions can be made. This

approach also sustains the motivation of our

employees, encouraging them to show true

entrepreneurial spirit.

4

Organic growth

The LVMH Group places priority on organic

growth and commits significant resources to

develop its Maisons, as well as to encourage and

protect creativity. Our employees are key to this

approach, making it essential to support their

career growth and encourage them to excel

2

Vertical

integration

Vertical integration fosters excellence both

upstream and downstream, allowing control over

every link in the value chain – from sourcing and

production facilities to selective retailing –

which in turn means that the image of our

Maisons is carefully controlled.

5

Creating synergies

Sharing of resources on a Group scale creates

intelligent synergies while respecting the indi-

vidual identities and autonomy of our Maisons.

The combined strength of the LVMH Group is

leveraged to benefit each of its Maisons.

3

Sustaining

savoir-faire

Our Maisons pursue a long-term vision. To preserve

their distinctive identities and excellence, LVMH

and its Maisons have developed a range of initi-

atives to pass down skills and expertise, and

promote craft trades and design professions

among younger generations.

6

Balance across business

segments and geographies

Our Group has the resources to sustain regular

growth thanks to the balance across its business

activities and a well-distributed geographic

footprint. This balance means that we are well-

positioned to withstand the impact of shifting

economic factors