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A unique assembly

of creative talent

Louis Vuitton’s global preeminence, Christian Dior’s

exceptional development, the growth of a collection

of unique brands whose success is consolidated year

after year, and its active support for young designers

make LVMH a key player in the fashion and leather

goods industry.

Inspired designers

Working with the best designers, while respecting the

spirit of each brand, is one of our strategic priorities. Our

creative directors promote the Maisons’ distinctive iden-

tities, and are the artisans of their creative excellence.

Balance between iconic

products and innovation

Rooted in the world and art of travel since 1854, Louis

Vuitton’s success has been built on the flawless exe-

cution of its trunk-making expertise, its full control over

distribution and its exceptional creative imagination:

a source of perpetual renewal and innovation. Building

on its strong ties with art and artists throughout its

history, the Maison now features a compelling cultural

dimension. Ever since its first show, dubbed “New

Look” by the press, Christian Dior has continued to

Major strategic priorities

Continue to develop Louis Vuitton, blending the timeless

and the modern, while preserving unmatched

quality standards and an exclusive distribution

channel, which is unique worldwide

—

Continue to pursue Diors dynamic growth

Build on the success of the other Maisons

in particular Celine Loro Piana Loewe and Fendi

redefine fashion as it has become an icon of French

luxury throughout the world. Monsieur Dior’s unique

vision and values of elegance are conveyed today with

bold inventiveness throughout the Maison’s entire

range. By striking the right balance between new

releases and iconic lines, these two Maisons continue

to dazzle and surprise their customers, making their

boutiques ever more inspiring, as illustrated by the

reopening of Dior’s legendary 30 Montaigne location

following its redesign in 2022.

An engaged industry leader

LVMH has always been committed to supporting

young designers and up-and-coming talent. The LVMH

Prize for Young Fashion Designers, which celebrated

its 10th anniversary and recognizes the creative talent

of an outstanding designer every year, was created to

reaffirm this commitment. As a fashion industry leader,

LVMH feels that is our vocation to nurture the most

promising creative talent. We also feel it is our respon-

sibility to ensure the well-being of the fashion models

who work for our Maisons, which is why we decided

to draw up the Charter on Working Relations with

Fashion Models and their Well-Being.

Dior

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