LVMH 2020 . W i n e s & S p i r i t s
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The iconic Japanese artist Yayoi Kusama designed a unique bottle and gift box for the Maison s latest vintage, La Grande Dame 2012, as an homage to the emblematic Grande Dame of Champagne , Madame Clicquot. Ruinart confirmed its very strong resilience and significantly increased its market share, particularly in Europe. The Maison reaffirmed its commitment to the environment through the highly acclaimed launch of its new 100% paper second skin case, which is sustainably designed and plastic-free. It also demonstrated its social commitment with a range of initiatives, including its support for healthcare workers through a partnership with the À table, les soignants!
initiative, and its new creative collaboration with British artist David Shrigley focused on protecting the planet. Krug confirmed its value-enhancing strategy and presented two new editions: Krug Grande Cuvée 168e Édition and Krug Rosé 24e Édition. The Maison strengthened ties with the Krug Lovers community through its Krug Connect immersive virtual experiences. Through its Fonds K pour la Musique endowment fund, the Maison continued to support a range of musical initiatives. 2020 marked the first full year of integration for Château d Esclans and Château du Galoupet, acquired in 2019, which have strengthened Moët Hennessy s position in the growing market
Château d Esclans