for high-end rosé wines. The year also saw the devastating Glass Fire in California s Napa Valley, which caused major damage to the Newton winery and vineyards. Chandon continued its expansion in its main markets and prepared for its relaunch in 2021. Hennessy, the world s leading premium spirits brand by value for the second year in a row, emerged from the public health crisis in a strong position relative to its competitors, with a limited decrease in volumes. The Maison saw remarkable growth in the United States, driven mainly by its V.S quality, but also by V.S.O.P and Black. Hennessy launched an initiative called Unfinished Business to support
African-American, Latino and Asian family-owned businesses in the United States, hit particularly hard by the crisis. After the slowdown in demand observed at the beginning of the year due to the pandemic and the timing of the Chinese New Year, China showed very encouraging signs of a rebound in the second half, mainly driven by the Maison s X.O quality and sales to consumers, both online and in stores. Hennessy strengthened ties with its customers by opening new points of sale, such as BLENDS by Hennessy , a concept bar on the Bund in Shanghai and a store in Sanya on the island of Hainan. A global partnership was signed with the NBA, an iconic league with which Hennessy shares
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