2025 confirmed the slowdown in demand observed

since 2023 , following several exceptional years . The Wines

and Spirits Maisons continued to invest in the long - term

desirability of their brands and launched a program

aimed at boosting efficiency and reducing costs .

LVMH ’ s champagne houses held their market share at

22 % by volume , and updated their organization to

boost efficiency while ensuring each Maison remained

in control of its own management . Dom Pérignon

launched a new marketing platform based on its his -

toric links with artists and unveiled a limited edition

designed in collaboration with Takashi Murakami .

Moët & Chandon rolled out its new brand colors and

enjoyed a high - profile presence as a key partner of

Formula 1 ® ’ s Grand Prix races . It unveiled a limited edi -

tion by designer Pharrell Williams and special festive

bottles wrapped in red and pink for the end - of - year

holiday season . The Maison celebrated Benoît Gouez ’ s

20

th

  anniversary as Cellar Master , presenting an edi -

tion comprised of seven outstanding Grand Vintage

Collections and a bottle of Collection Impériale Création

No 1 designed for the occasion Veuve Clicquot

maintained its value strategy with the launch of a new

visual identity for its La Grande Dame 2018 cuvée and

a creative collaboration with Jacquemus which had a

strong media impact The Maison continued to roll

out its Sun Club strategy promoting new daytime

opportunities to enjoy its products in particular in

Japan , Australia and France , and affirmed its support

for women entrepreneurs through its Bold program .

Ruinart confirmed the success of its flagship Blanc de

Blancs champagne and raised the profile of its beau -

tifully transformed site at 4 Rue des Crayères in Reims

with an artistic program featuring Julian Charrière and

Sam Falls . In October , Krug unveiled “ Every Note

Counts ” , a new musical encounter launched in collab -

oration with composer Max Richter . In addition , the

Maison confirmed the strength of its fundamentals

and presented Krug Grande Cuvée 173

e

  Édition , Krug

Rosé 29

e

  Édition and Krug Clos du Mesnil 2009 .

Chandon received unprecedented acclaim for its

expertise in sparkling wine and its commitment to

sustainable agriculture , winning 86 awards and medals

in five major international competitions . Chandon

California also received Regenified ™ ( Level 4 ) regen -

erative agriculture certification . Still wines produced

by Moët Hennessy Wine Estates performed well in

a challenging economic environment . Provence rosé

wines continued to outperform the rosé category

worldwide Château d Esclans confirmed its global

leadership showing good resilience in the United

States Minuty saw a rapid pick up in its key markets

Cloudy Bay continued to stand out as a benchmark

in Sauvignon Blanc wines achieving exceptional

results in all regions Terrazas de los Andes received

excellent ratings from critics for the quality of its wines

2025

Highlights

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CHÂTEAU GALOUPET ’ S ROC ™

CERTIFICATION

Already certified organic since 2023 , Château

Galoupet has progressively adopted practices

that restore natural balance and foster a living

resilient ecosystem Its teams have introduced

cover crops across the entire vineyard planted

over 2 6 kilometers of agroforestry hedges and

installed shelters to support local biodiversity

In 2025 the estate was awarded the Regenerative

Organic Certified ROC label one of the world s

most rigorous sustainable agriculture standards