LVMH 2019 . F a s h i o n & L e a t h e r G o o d s
64 65
Kenzo continued its growth and stood out in accessories with the launch of the Tali bag. In July the Maison announced the arrival of Felipe Oliveira Baptista as Creative Director, following eight years with Humberto Leon and Carol Lim at the helm. A significant expansion of the retail network took place, with stores returning to direct operation in China and the first openings in the United States. Berluti achieved a good performance, which was especially strong in Japan and China. Kris Van Assche s first two runway shows and the store debut of his collections were very well received. A focus on the Maison s heritage inspired the design of its new logo as well as an emphasis on its Scritto motif and its art of patina. Ready-to-wear and new items like the Gravity, Stellar and Shadow sneakers sold very well. Berluti continued the selective expansion of its store network and launched its e-commerce site in Japan. Rimowa delivered an excellent performance, boosted by major innovation: the Essential luggage line added four new colors for its fully monochrome suitcases. An innovative combination of anodization techniques also allowed high-intensity pigments to be integrated into the aluminum core of the Original model s exterior, creating two vibrant, modern new colors for this iconic model. The Maison continued its creative collaborations, in particular with artists Daniel Arsham and Alex Israel, the label Supreme for a second time, and with Christian Dior for the Dior X Rimowa capsule collection designed with Kim Jones. Marc Jacobs launched the new The Marc Jacobs line, which offers contemporary wardrobe essentials, while new features were introduced to its line of bags. Fenty Couture, created in collaboration with singer Rihanna, launched its website in May and opened a series of pop-up stores. Patou, acquired by LVMH, welcomed Guillaume Henry as Creative Director and unveiled its first ready-to-wear collection in September.
Berluti
