LVMH 2019 . P e r f u m e s & C o s m e t i c s
68 69
Major strategic pr ior ities
Maintain our creativity in innovation and communications.
Focus on developing Parfums Christian Dior in harmony
with Couture.
Pursue the global expansion of our other brands.
Operating investments
378 m +15%
Revenue
6, 835 m +9%(1)
Number of stores
4 26 +20%
Profit from recurring operations
683 m +1%
2019 REVENUE BY REGION (in %)
Other markets
10%
Asia (excl. Japan)
40%
France 10%
Europe (excl. France) 20%
Japan 5%
United States 15%
(1) On a constant consolidation scope and currency basis.
