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InnoWaTr Centre of Expertise

105

How to Accelerate Market Take - up of IWT ?

The proto - typing of InnoWaTr ´ s Freight Flow

Coalitions resulted in eight clear

recommendations for public institutions dealing

with IWT , and the private ( logistics ) sector .

Researchers of the Hapag - Lloyd Centre for

Shipping and Global Logistics ( CSGL ) at Kühne

Logistics University , one of InnoWaTr ´ s resource

partners , identified drivers and barriers of each

FFC to conclude important endorsements for

accelerated market take - up of IWT .

Public policy - makers are advised to eliminate cost

disadvantages of IWT , address infrastructure

insufficiencies , harmonise cross - border regulations

and promote IWT as an attractive employer .

CSGL ´ s researchers recommend to logistics

service providers to deepen their integration with

shippers and other relevant stakeholders along

IWT transport chains . They point to a need to be

less reluctant to share operational data of freight

flows in order to facilitate closer collaboration .

In this collaboration , CSGL singled out sharing

detailed information about cost , investments ,

operations , and emissions reduction a key factor

in attracting the awareness of the shipper and

starting a major shift from road to waterways .

Private sector stakeholders of IWT are also advised

to embrace digital and automation technologies ,

as well as to actively contribute to staff

development towards attractive job profiles in

IWT .

Recommendations for public and private IWT - stakeholders

• Facilitate a progressive regulatory

environment for IWT

• Create awareness for IWT

• Support career development for

IWT .

• Maintain und upgrade , where

needed , IWT infrastructures

• Collaborate with stakeholders

• Share data on freight flow - relevant

key metrics

• Embrace new technologies

• Promote a skilled workforce

Public Stakeholders

Private Stakeholders

Prof . Dr . Gordon

Wilmsmeier

Director of

CSGL

Andrés Rey

Associate

Researcher

CSGL

Andrés Rey

Associate

Researcher

CSGL