Training : IWT Plays Seriously

To simulate effects of collaboration

amongst ourselves ( and to allow for

partners to observe any beneficial

outcomes ) , we used serious gaming at

the beginning of the project .

In today ' s globalized world , collaboration

in logistics is crucial . To avoid emissions

and reduce costs , transportation

companies strive to maximize the

utilization of available container

capacities on ships which necessarily

does not go along with collaboration .

To simulate this dilemma , Dr . Layla

Martin , assistant professor at TU

Eindhoven , has developed a serious

game for the future generation of

students of the field of logistics . Her

game tour took her to various universities

and universities of applied sciences with

operations research , business , and

logistics degree programs across Europe

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Sabrina Wilms and Layla van der Heide - Martin ( TUE )

The game provides insights into

the complexity of modern

logistics , the effects of

information exchange , cost -

sharing methods , perceptions

of fairness and the challenges

of negotiation

Dr Layla Martin assistant professor for Transport

and Logistics at TU Eindhoven The Netherlands

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